Morgan Branding
Morgan Branding

branding + graphic design + web design

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Brasserie Ten Ten

Branding, Collateral, Identity, Typography

The Problem

Brasserie Ten Ten is a French-inspired bistro located in the heart of downtown Boulder. They came to us looking for a menu refresh without straying from the traditional brasserie. In addition to common dinner and lunch menus, Brasserie Ten Ten also has an extensive brunch, happy hour, specials, deserts and wine menus. This created a unique challenge to create a system that was consistent across the board, but allowed for enough flexibility for the varied menus, and future changes.

The Solution

While we kept to the overall rustic nature of a traditional brasserie, and used old-world influences to dictate the overall direction, we infused modern typography and layouts to give these an up-to-date sophistication that better suits not only the Brasserie Ten Ten brand, but the surrounding Boulder area as well. We were also able to develop fewer, smaller menus that are easier for patrons to handle. Lastly, we developed several daily templates for the restaurant to use that allows them to make quick updates, yet stays within the menu family.